Mind the Heart! is a global art project that promotes mindfulness through site-specific street art, public actions and lectures. The project, established in 2009, is a collaboration between Israeli artists Maya Gelfman & Roie Avidan.
Mind the Heart! project has been featured in numerous media outlets – print, online, television and radio – as well as in two international art books in Germany and France. Recent coverage includes Culture Map Houston, Atlanta Jewish Times, Street Art NYC and Israel Today.
In over a hundred cities across five continents, Mind the Heart! has partnered with dozens of cities and institutions as well as serendipitous individuals that became the Heart Community. Here below is a selected list.
Solo Exhibitions USA
2018 (Oct) Bodies of Water, Site specific piece in the University of Central Arkansas, Conway, AR
2018 (Feb) Mind the Heart! in Houston, at the City Hall & Brown Convention Center, Houston, TX
2018 (Mar) Towards One: Site specific, permanent piece in Building 98, Marfa, TX
2017 (Dec) Mind the Heart! in Apopka, at the HCC, Apopka, FL
2017 (Oct) Be Here Now, Site specific, permanent piece in Creative Discovery Museum, Chattanooga, TN
2017 (Sep) Mind the Heart! in Atlanta, at The Decatur Art Alliance, Decatur, GA
2017 (Aug) Mind the Heart! in Portsmouth, at Prescott Park & 3S Gallery, Portsmouth, NH
2017 (June) Mind the Heart! in Tel Aviv, Pilot for USA Tour at Beit Tami, Tel Aviv, Israel
Additional Recent Public Actions
Halcyon House / By the People Festival, Washington DC – Five events at and in partnership with The Smithsonian, Washington National Cathedral, Union Market, The ARC, Walter Reed.
City of Houston, TX – Community event & exhibition in partnership with Houston First, Houston City Hall and The Consulate General of Israel to the Southwest.
City of Portsmouth, NH – Community event & exhibition in partnership with the City of Portsmouth, Prescott Park and 3S Gallery.
City of Decatur, GA – Community event & exhibition in partnership with City of Decatur, Decatur Arts Alliance and Core Dance.
City of Truth or Consequences, NM – Mural & installation.
Creative Discovery Museum, Chattanooga TN – Community event & permanent mural.
Building 98 Historical Landmark, Marfa TX – Permanent work.
Hillary R. Clinton Children’s Library, Little Rock AR – Community event.
Hope Community Center, Apopka FL – Week-long activity with one hundred DACA dreamers – talks, Heart Event, exhibition & two murals.
Rice University, Houston TX – Masterclass.
Kennesaw State University, GA – Masterclass & Heart Event.
University of Central Arkansas – Permanent installation at University + Pop-Up public installation, summing up a week of sessions and activities across Conway.
CORE Dance, Atlanta GA – Mural & Heart Event.
Atlanta Center for Civic Innovation, GA – Talk & Heart Event.
Reimagine End of Life, San Francisco CA – Talk & Heart Event, in partnership with Mission Hospice & PJCC.
Savannah Country Day School, GA – Talk, masterclasses & Heart Event.
Oak Hill School, Gainesville FL – Talk & Heart Event.
Lake Mary Montessori Academy, FL – Talk & Heart Event.
Israel National Museum – Mural & installation.
The Haifa Museum of Art – performance.
City of Tel Aviv – Community event & exhibition and subsequent semi-permanent exhibition in City Hall in partnership with Beit Tami, City of Tel Aviv, Mayor’s Office.
Israeli Children’s Museum – Murals & installations.
Thailand – National Gallery, Bangkok – Talk.
Italy – MILU Art Hotel & Gallery, Florence – permanent installation.
England – ArtRooms Art Fair, London – installation.
Many more things are cooking for 2019-20, and will be updated as they happen. Also, you’re welcome to find here below the rest of the project’s CV,
but before we continue please keep in mind that MTH project is always open to partnerships, so do not hesitate to contact us at firstname.lastname@example.org or 603-957-9345
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Group exhibitions, Europe, Israel & South America
2018 New Poetics Of Labor, Espacio La Cigarra, Medellín, Colombia
2017 ART ROOMS, Meliá White House, London, England
Contermporary, Mansion House, Tel Aviv
2016 Wire/less Connections, The Israel National Museum, Jerusalem
Vitrinart, The Tel-Aviv Museum of Art, Tel Aviv
Grand Opening, Milu Gallery Hotel, Florence, Italy
2015 Street Art, The Israeli Children’s Museum, Holon
S2G, kulturkueche, Monchengladbach, Germany
2014 Slideluck III, Alfred Gallery, Tel Aviv
2013 Note to Selves, Container, Jaffa port
7F, 7th Floor,Tel Aviv
Base Colors #2, Israel-Lebanon border, at abandoned Israeli army base
2012 Once I was a House, art event, Caesarea
Free Art Friday, Tel Aviv
Spring Festival, Shapira Neighbourhood, Tel Aviv
Base Colors #1, Israel-Syria border, at abandoned Syrian army base
Love Art Make Art, Open Studio, Tel Aviv
2011 Haifa Walks, Haifa Museum of Art
Mind the Heart, The Container, Tel Aviv
On the Fence #2, Tel Aviv
Mind the Heart, Dining Room, Tel Aviv
Selected talks 2017-2018
Technion: Israel Institute of Technology, Haifa, Israel
Thailand National Gallery, Bangkok
Rice University, Houston, TX
Kennesaw State University, Kennesaw, GA
University of Central Arkansas, Conway, AR
Atlanta Center for Civic Innovation, Atlanta, GA
The New School, Atlanta, GA
Savannah Country Day School, GA
Mizpah Congregation, Chattanooga, TN
Oak Hill School, Gainesville FL
Hope Community Center, Apopka, FL
Oak Hill School, Gainesville FL
First Baptist Church, Marfa, TX
Brandeis Marin School, San Rafael, CA
JCHS, San Francisco, CA
Beth Shalom, Seattle, WA
Publications and books
2018 Book, “Wall, wall” by Dominique Lafon, France
2015 Book, “Street Messages” by Nicholas Ganz, Germany
2018 Israel Today, 3.29.18, Yariv Peleg
Culture Map Houston, 2.19.18, Tarra Gaines
Atlanta Jewish Times, 3.10.18, Sarah Mossazadeh
Street Art NYC, 1.6.18, Lois Stavsky
2016 iTravel-TLV, 3.2.16, Nechama Winston (NYC)
2015 Paper Magazine, 15.5.15, Nneya Richards (NYC)
Suitcase Magazine, 28.4.15, Alexander Moussaieff (London)
2014 Ha’aretz, 15.1.14
2013 Juedische Allgemeine, Germany 17.1.13, Sabine Brandes
Times of Israel, 5.1.13, Dominique Ariel Hendelman
2012 I Love My Tel Aviv Blog, 15.9.12, Mati Ale
Af Magazine, 8.5.12, Leo Libermann, Liran Fisher
Globes, G Magazine, 13.1.12, Roy Beit Levy, Merav Zachs
2011 Finelife Magazine, Poland 15.2.11, Piotr Welc
2010 Quality Magazine, Germany, 9.5.10, Claudia Frenzel
2009 Ha’ir, 20.2.09, Chen Maimon
Creative Discovery Museum, Chattanooga, TN
Historical Building 98, Marfa, TX
Milu Hotel, Florence, Italy
Saker collection, Caesarea
Shatil collection, Tel Aviv
Shani-Ben Sahar collection, Tel Aviv
Karni-Cohen, Caesarea and London
Borenstein collection, Tel Aviv
And additional private collections in Israel, Europe and the USA: references available upon Request